Q3: What have you learned from your audience feedback?

This is some of the feedback we got regarding our film poster. In order to get peoples response we uploaded the poster onto facebook. This is because we felt Facebook is a very popular social networking site which the majority of our target audience use on a daily basis. As well as the majority of our target audience using Facebook they also use Twitter which also allowed us to get feedback. As they are both popular this would enable us to see which site allowed us to gather the most response. One of the comments we got regarding our film poster was that it looks live, which is slang for really good. Also, another comment that stood to us the most was that it looks like a horror advertisement. The fact that they were able to identify our products genre  being horror shows that it looks scary and also shows how well the colours go together in order to achieve that.

We also inboxed our target audience on Facebook and this was another way of getting quick feedback. As you can see they liked how the colours used go well together, which is what we were trying to achieve. Additionally, they also like how the colour scheme is appropriate for the horror genre, which is why she thinks it's good. As well as seeing what our target audience liked about our film poser, we also wanted to know what they disliked or if there could be an improvements. She felt there wasn't really any improvements that could be made.

We noticed that we were getting quicker responses through inboxing people on Facebook so we felt using this way to get people's opinions was much better. As you can see the person we asked what they liked most about our film poster said, she liked how everything is positioned and that the layout is balanced.







This time we wanted to see what our target audience liked and disliked about our horror magazine, through inboxing them on Facebook. We asked her what she liked the most about our horror magazine and she thought it was really good. She also added how she liked the font title and the blood drips. This shows that she was able to identify the conventions of our horror magazine. We wanted to know whether any improvements could be made and she responded by saying we could possibly change the colour in the font to a a flat colour not so gradient. Having negative feedback is always a good thing, because it means there's something that we can always improve on in order to make our work better, which is something we'll be much more careful with in the future. This shows we're able to use a negative feedback to our advantage.




 As you can see we again wanted to know what people liked and disliked about our horror magazine. She felt that the background needs to blend more into the man's face (mask). This is another negative feedback that we would improve on if we had to tackle this project again. Apart from the one criticism she felt that everything else was fine.








We also used Twitter, another social networking site, to get people's opinions about our horror teaser trailer. Some of them believe it was really good, sick, great as you can see in the picture on the left. As well as getting people's opinions some also retweeted our teaser trailer in order to get more people to give us feedback. This highlights the advantage of using Twitter, as it's much harder to get people to share your work on facebook.

We also got a response from another Youtube user who actually liked our teaser trailer especially the bit at the end. However, because we only received one youtube comment, out of the three social networking sites we used to get feedback. Youtube was the most ineffective.














Audience feedback on film poster and horror magazine

Overall, based on the feedback we received we learnt that we could have made a more effective product by possibly changing the colour in the font to a flat colour not so gradient and making the background blend more into the mask. If we had more time to tackle this project again then based on the feedback we received these are some of the changes we most likely would make. However, it's pretty clear that we received more positive feedback than negative on our film poster and horror magazine, which is what we were trying to achieve. People were also able to identify our products genre being horror, and explain what they liked most about it.

Audience feedback on teaser trailer 


So far we have 159 views for our teaser trailer and four likes from other Youtube users which shows how popular it is. One of the things people were able to notice from our teaser trailer is that it's based on a phone, as the majority of them liked the concept. Another thing people liked about our teaser trailer was the suspense at the end, as we leave the viewer wanting to know more. This is something we worked hard to achieve because we didn't want to reveal to much. Although our teaser trailer was really popular with our target audience, we learnt that some felt it would've been even better if our teaser trailer was a little bit shorter. If we  had more time to tackle this project again then that's something we would try and achieve.